This time is one of emerging intellectual property aka I.P. This is a positive for the enterprising/entrepreneurial type. There is no excuse not to ‘‘roll the dice’’. This is the time of scared money don’t make no money! Those who have visions can step up to the plate and throw your name in the hat to be the next visionary.
The new factory is the industrialization of ideas! This is being executed via social media and allows everyone to work for free until they can monetize their operations. Everyone has the power to press send and more importantly respond. This makes anyone interactive and engaging. This has made everyone no different than Facebook or Tik Tok in principle. We all have been morphed into platforms without asking or applying for the position. This has made individuals exponential in principle. We are no longer incremental operations and that is what is so special in this time ahead.
Here are the critical bullet points to deliberate on:
What do you give your core audience.
Where is your back story? Is it relatable?
Simplify or concepts to reach more people if you can.
Develop a brand following.
Always chasing next! You do not stay static.
Time is the greatest luxury now not money.
Prioritize your adaptability and be ready to recalculate.
Develop your prototype.
Very critical: Any idea must be viewed in the prism of one’s own time! If not, you are on your way to antiquated and irrelevancy.
Digerati has thrusted technology as a biological and religious function.
You must seek out the right questions not just answers in this new expeditious time we exist in.
Stop selling vision and show it.
Stop begging for opportunity and take it.
Stop questioning yourself.
The future is a clean slate. Let go of frustrations of the past if you possess them.
In your campaign people have to see themselves in it. I have labeled this #MEMARKETING
The crux: HOW WILL YOU CREATE THE URGENCY TO GET PEOPLE TO JOIN YOU IN THIS PURSUIT.
In closing, this will be a time for go getters. You do not have to sit on the sidelines on the couch. If you decide to stay wallowing on the couch that is your decision. You can no longer make excuses. We live in this special time of put up or shut up. This is the most exciting time in human history where you have the opportunity to put yourself on. You do not need the big corporation in theory. Now what will your mind allow you to do.